Picture Production Company Project - 300 Movie Junket for Warner Brothers
April 12th, 2007
SL’s Dannyboy Lightfoot [ Dan Light in RL] of the Picture Production Company in London, is no less than a Maverick in the International Film Marketing Industry by breaking new ground by hosting a movie junket for the innovative film 300 directed by Zack Snyder based on the graphic novel by Frank Miller. Gerard Butler (King Leonidas), Lena Headey (Queen Gorgo), and Rodrigo Santoro (Xerxes) took the stage for a Q & A with 40+ news media and bloggers.
Over the next 3 weeks over 26,700 visitors enjoyed sim. Expodome 1 “This is Sparta” showcased a set design from the movie where visitors could pick up official 300 costumes developed by Adam & Eve and role play at the spartan well. Expodome 2 showcased an IMAX style theatre, while in Expodome 3 showcased a reading room where visitors could review the book ‘Art of the Film’ about the making of the movie.